Our story started with a simple fact – men and women each make up half of the population. The problem was, 50% of people in New Zealand’s primary sector – women – had little involvement in decision-making, from farms to boardrooms. But they had much to offer.
In 2009, after three years of research, one farming woman turned that problem into an opportunity. Lindy Nelson, alongside Patron Mavis Mullins and fellow trustees, founded the Agri-Women’s Development Trust out of a desire to grow primary industries by unlocking the talent of rural women and developing skills they’ve gained in their businesses, careers, communities and families.
New Zealand’s primary sector faces huge challenges and new opportunities in a world of uncertainty and changing attitudes. To grow and prosper it needs to lead positive change and adapt quickly.
Our vision is that women are vital partners in world-leading New Zealand primary industries.
Our purpose is to empower women to accelerate progress and change in the primary sector
and rural communities .
With support from our industry partners (including some great men) we research, design and deliver quality programmes that give women with the tools, confidence and know-how to lead and contribute in new ways. With the right skills and support these incredible women are helping transform farming businesses, industry organisations, Māori agribusiness and communities.
Be part of our story. Tell us yours. Connect with our growing network of graduates and supporters.
When the pressure to perform on-farm is constant - it’s mindset that makes the difference.
Through ‘Know your Mindset. Do what Matters’, Matt developed more flexible thinking and prioritised his personal wellbeing - ensuring he stays at the top of his farming game throughout the year.
What will you take away from our mindset training programme for rural people?
Learn more and register at www.awdt.org.nz/programmes/know-your-mindset-do-what-matters/
Thanks to Ministry for Primary Industries , Farmstrong and Beef-and Lamb NewZealand for supporting Know your Mindset. Do what Matters ... See MoreSee Less
Does your farming or rural business reflect what matters most to you?
Session 2 of Know your Mindset. Do what Matters - our programme for rural people navigating change - focuses on connecting with your values and then making plans for positive action.
Like Alice and Dave, it's about cutting through the noise of change to focus on the things that really matter to your family, farm or community.
To take action inspired by your values, register at www.awdt.org.nz/programmes/know-your-mindset-do-what-matters/
Thanks to Ministry for Primary Industries , Farmstrong and Beef and Lamb New Zealand for supporting Know your Mindset. Do what Matters ... See MoreSee Less
As an M. Bovis Recovery Advisor, it’s Catie’s job to support farmers under pressure.
A job made easier by her newfound understanding of the science of stress.
Catie joined us at ‘Know your Mindset. Do what Matters’ - our short, practical training programme on managing multiple pressures, calmly and clearly.
To learn about responding calmly under stress, register at www.awdt.org.nz/programmes/know-your-mindset-do-what-matters/
Thanks to Ministry for Primary Industries , Farmstrong and Beef and Lamb New Zealand for supporting Know your Mindset. Do what Matters. ... See MoreSee Less
Catie's amazing. A great lady to have with you in stressful times.
Catie is awesome 👏👏